Sculptural Book Ads for Dutch Book Week

A series of print ads for Dutch Book Week by Van Wanten Etcetera. This years theme was the “autobiography”, so 3D portraits of Anne Frank, Vincent van Gogh, Louis van Gaal and Kader Abdollah were created from books as centerpieces for the ad campaign. Despite how striking the ads are I have to admit that they were digitally produced, and in an age when anything can be realistically created with computers I tend to get more excited about the real thing, like the works of Julia Feld. That said, the artists for this campaign clearly spent lots of time focusing on the fine details, as even the text used on the pages came from the actual books. Digital or not, this is a lovely campaign. (via behance)

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