Gravity, Meet Your Archenemy

A new ad for Asics shoes by Vitro, USA. I want so badly to believe this is real, but I don’t quite see how it’s done. If somebody wants to explain the science to me I’d love to hear it. Actually, on third viewing it looks like there’s just little stoppers on the lines and they blow the pingpong balls with air, in which case I think this is certifiably awesome. (via i believe in advertising)

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