Inception Poster Holding

Designer Marco Ugolini demonstrates the proper way to hold a poster within a poster within a poster etc. Via his web site:

Contribution for the exhibition Connected Project in Breda, the Netherlands, 2010. Here, I make a statement on the relation between the graphic designers and the poster as a media. This is a poster of me holding a poster of me holding a poster of me holding a poster, and so on.

(via quipsologies)

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