On the cusp of launching their ecommerce site, the eco-friendly shoe brand JoJo realized shipping costs were much greater than anticipated. Looking to cut costs and satisfy customers they did what any creative entrepreneur would do: bred incredibly intelligent super pigeons to deliver shoes. The line about the shit killed me. (via polkadot)
Update: Yes internet, I am aware this is a viral advert and that a carrier pigeon is not huffing its way across the Atlantic with my new duds.
As part of Clerkenwell Design Week clutch and tote designer Lulu Guinness (first photo) created this enormous pin-screen similar to the popular 80s toy. As an interactive art piece participants are invited to step up to the device and press their bodies into it, creating all manner of hilarious, touching, and inevitably obscene body portraits. See dozens more images on their Facebook page. (via notcot)
As part of the Dogwood Initiative’s No Tankers campaign, creative agency Rethink Canada designed these oil tanker posters printed with water-soluble ink that when exposed to rainwater proceed to bleed onto everything below them, simulating the potential for oil spills in the region. (via i believe in advertising)
To its detriment this ad for V Energy Drink is a bit overproduced, however it stars a massive art-making paintball machine that can be driven up to any wall and fired to make a drippy stencil-like painting. Color me impressed. (via kastormag)
Update:James Théophane just pointed out that this same feat was accomplished back in 2008 by the Mythbusters duo to paint a gargantuan Mona Lisa. Totally missed it. Watch it here.
Director Dulcidio Caldeira of ParanoidBR shot this video for MTV Brazil using a continuous row of balloons imprinted with illustrations that are then sequentially popped to create an ingenious flip book effect. Wowowowow. (via creative review)
I have no idea what’s going on here but I just laughed loud enough to startle the crap out of my poor sleeping dog. That, I believe, is justification enough to post it here. Directed by Reina Hamane of teevee graphics for Japanese music website Space Shower TV.
Another really fun ad, this time by DDB in Paris for Tropicana.
We created a billboard that harnesses the energy from oranges to illuminate a neon sign that reads “Natural Energy”. Through several thousand spikes of copper and zinc, a lot of wiring and 3 months of testing we managed to make a giant multi-cell battery powerful enough to light up a billboard. The custom build was produced by Unit9 in collaboration with director Johnny Hardstaff who created the accompanying 90 second film.