Animation

#advertising #bestof #drawing #stop motion #video

Art Class Advertising Reinvented: A Stop Motion Video Using Stills Taken from a Life Drawing Course

March 22, 2013

Christopher Jobson

life-1

life-2

How do you advertise a life drawing course? You could photocopy posters from the last session for the umpteenth time and hang them on a wall, or maybe take out a tiny ad in the local paper and hope some people show up. Except that’s what we’ve been doing for decades. Creative duo Wriggles & Robbins decided to take a new approach in this brief clip advertising drawing courses at The Book Club in London. Using photographed stills of the students’ work-in-progress the team created this lovely stop motion video the that does an extraordinary job of capturing the energy, perspective and fun of a life-drawing class. Really cool, I wish it went on for another minute or so. (via it’s nice that)

#advertising #bestof #drawing #stop motion #video

 

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