Christmas

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Animation

Behind the Scenes of John Lewis’ Stop Motion Holiday Ad from adam&eveDDB

November 11, 2013

Christopher Jobson

UK department store chain John Lewis are known for the high production value of their annual holiday commercial produced in partnership with Adam&Eve/DDB. This year’s festive/sappy/tear-jerker ad, The Bear & the Hare, could have been produced using standard animation, but the creative team opted for a much more complex and time-consuming hybrid of hand-drawn animation converted into stop motion animation. The making-of video above is almost more impressive than the actual commercial, which you can watch here. BUT WHAT DOES IT ALL MEAN!? The BBC tries to interpret the ad. (via It’s Nice That)

 

 

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Art

A Christmas Tree Made from 5,000 Donated Ceramic Dishes and Cups in Belgium

December 11, 2012

Christopher Jobson

I’m a huge fan of alternative Christmas trees in urban centers, from last year’s plastic bottle tree in Lithuania to the abstract tree currently up in Brussels, any idea seems better than heading out to the local forest and hacking down a pine tree older than my grandparents. This year in Hasselt, Belgium a pair from the design firm Mooz created this concept of an enormous tree covered in 5,000 pieces of ceramic donated from local residents. Called the “Taste Tree” the piece was meant to be a sort of communal celebration as residents were invited to contribute unused dishes to the tree that now stands nearly 30 ft. tall in Hassel’s main square. (via designboom)