Nearly a decade after completing the “Alphabet Street” project in East London, English artist Ben Eine has again painted all 26 letters from A to Z on over 40 shop shutters. “Alphabet City 2.0” uses 26 bespoke fonts and a wide range of spray paint colors to transform the area into a vibrant street art destination.
Made in association with Global Street Art and the Poplar Housing and Regeneration Community Association (HARCA), the “Alphabet Street” shows the evolution of Eine’s style over the past 30 years. Bold letters emerge from the metal shutters with deep drop shadows and layered graphic elements. Each glyph has its own personality and dimensionality that allows it to stand alone while also being a part of the larger set.
It’s that exploration of type that Eine and his team are bringing to clients with their new creative agency; “Alphabet Street” also marks the launch of Eine’s new creative design studio, Our Types. “Our minds are always busy, even when sleeping, it refuses to rest,” he said in a statement. “It is the only true tool for manipulating the world about us. Our Types is going to be the visual drug your brain has been looking for.”
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